If you’re aware of how much technology integration is going on on the web 2.0 sphere, you’ve probably heard the term ‘mash up’ more often than not. If you’re a google maps lover you might find GeoCommons a powerful tool for fun and for business alike. It’s a mash up between Google Maps and Heat Mapping technology (shapes and heatmaps) that maybe marketing folks might be interested in to track where they have more of an audience or it could be used visualize demographic data for school projects. The possibilities are endless and who knows what we’ll see coming out of this intelligent mapping toolkit!